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Are You Aware Of Google's New Algo called Hummingbird?

+2 votes

Hi Guys, I just got a notification from a website I am subscribed to informing me of the latest but quietly released Google algorithm. They code named it "Hummingbird". Sites such as searchenginewatch, searchengineland, and Huffington Post have posted the announcement on their sites.

Seems as if Google wants to favor "The Big Wallets" to buy up smaller branded sites.

Answering queries like humans? Well maybe someday robots will be taking over from humans. What then shall we do?

My personal opinion is that this is going crazy.

After reading those posts please come back here and express your opinion. It may help somebody.

Please read the articles

asked Sep 27, 2013 in Search Engine Optimization by Buxykay (15,690 points)  
21% Accept Rate

edited Sep 27, 2013 by Buxykay

7 Answers

0 votes
Sounds like they're trying to take an in-depth look at content, not just certain words. So in other words if you did a post on xyz.product scam, and then turned it into a promotion for xyz product, they could bump you out? Doesn't seem likely... At the very least it sounds like long tail questions style keywords are going to be taken more seriously
answered Sep 27, 2013 by blackcat (19,040 points)  
0 votes
I think now is the time to focus on some long tailed keyword marketing. If the "hummingbirds" are the new spiders then it could be a time to cash in perhaps with very specific keyword questions, or do I see it wrong?

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answered Sep 28, 2013 by Cyberchoices (23,930 points)  
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I gathered that they are looking now for content that provides a question as their title,and than goes on to answer the question inside of the content they provide to the reader. I saw this announcement on the news tonight, and from now reading your article links here, it seems that many more sites are going to have to now scramble with some updates to their websites.

They say they have been testing this for a month now, so if you have not lost any traffic then it seems your site might have pasted their latest updates.

I just feel they are going back to some old methods that still do work,  create the content based around what real people type in when they do their searches, like blackcat said, focusing more on long tail Keywords.

This is a good questions, thanks for bringing it up, hopefully it will be very useful to all the members here.

Hope my answer helps

answered Sep 28, 2013 by libby (23,340 points)  
0 votes
Good unique content will alwaysrank high after all these google animals so guys forget about spinning software, open ms word and start building your future now until its too late.
answered Sep 28, 2013 by PureGreen (15,040 points)  
0 votes
Haven't studied it fully yet, but from what I see posted here folks have a grasp of what Google may be trying to achieve with it. Perhaps Google needs to run a contest to have a slap named after one of us marketers/webmasters!
answered Sep 29, 2013 by geekability (18,680 points)  
0 votes

It can create opportunities to Q&A sites, bulleting boards, communities and other user generated content sites, if they are well managed.

But, for now, I guess it more speculation... We'll need wait for one or two monthes, so we'll have a better picture about it.

answered Sep 29, 2013 by Christiano (49,030 points)  
0 votes
It is probably not a bad thing after all.

To succeed in marketing, you do need to get into the mind of your customers. You do need to find out what questions they are likely to ask. Isn't that what Hummingbird is forcing us to do. Now is the best time to put yourself in the shoe of your customers.
answered Oct 8, 2013 by lubanolim (35,720 points)  
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