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Ranking subdomains?


+5 votes
261 views
Is it as easy to rank a subdomain as a root domain?
asked Dec 10, 2013 in Search Engine Optimization by blackcat (19,040 points)  
62% Accept Rate
featued question
Google ranks pages not the whole website. Meaning to say, that if you want to rank a certain keyword, you should promote a single page instead of a whole website as the website comes with broad topics which composed of lots of keywords.

10 Answers

+1 vote
I think it also requires decent and appropriate backlinking campaign to rank subdomain.

And keyword in subdomain also matters.

However, I don't prefer usng subdomain for keyword ranking. Only use subdomain for segmenting your site, such as blog.yourdomain.com for Blog.

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answered Dec 11, 2013 by Blue Spring (8,310 points)  
You can rank a subdomain if you are focusing on that single topic. It's like using a blogspot blog where you are using a .blogspot subdomain from Google.
+1 vote
Pages rank, not sites. On that basis it should not make any difference whether the page is on a sub-domain, in a sub-folder, or on an add-on domain which is a special case of sub-domain.

There is no general case for discriminating against sub-domains.
answered Dec 11, 2013 by andrewwilson (9,160 points)  
+1 vote
I would have to agree that there is no real difference when it comes to ranking a sub-domain from a addon domain name, or the typical domain name.  You will want to put the KW in the sub-domain name which will help with the SEO side of it. I have been using sub-domain names for many years and I see no real difference in getting them ranked just like a domain name, it depends more on the type of content, and link building practices that are done for the website itself,

Those are my  thoughts on getting a sub domain name ranked. Hope my answer helps

Libby
answered Dec 12, 2013 by libby (23,340 points)  
+1 vote
It depends on the competition of the keyword. Low competitive keywords are easy to rank for with just  blog commenting backlinks you just need to diversify your anchor links so you can avoid a google slap
answered Dec 21, 2013 by antmega (160 points)  
+1 vote
In end of last year (2012), ranking subdomains was easier than now, I guess, but it's a good strategy to use subdomain and rank them in order to organize your content in niches and subniches.

But, it's a good idea to use subdomains only for niche testing or very specific niches. Because root domains rank better than subdomains, so you'll be wasting some opportunities.
answered Dec 24, 2013 by Christiano (49,030 points)  
0 votes
I think it can as easy to rank a domain as a subdomain
answered Mar 24, 2014 by jobusiness97 (7,920 points)  
0 votes
it used to be easy but now if you want to rank a sub domain you need to treat it as if it was its own domain, social signals and link building etc, directly for the sub! at one point in time this was not so important but now its looked at individually!

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answered Apr 14, 2014 by winstanleyf1 (1,540 points)  
0 votes
While it is true that Google ranks single pages initself, if they seem targeted enough, it is not so easy to rank a whole subdomain. Subdomains genarlly rank worse than the root domain.

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answered Apr 23, 2014 by smartbiz (3,100 points)  
0 votes
I believe the process is the same as ranking a root domain. Quality backlink does matter these days.

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answered Apr 27, 2014 by anamel (12,110 points)  
0 votes
I don't think it matters whether your pages are on root domain or subdomain. The most important is how you do your SEO.

I have a website on a specific niche but after reading in many SEO forums that fresh contents is what search engines love I created a subdomain like blog.mysite. I get more traffic from the subdomain than the main one.
answered May 22, 2014 by Buxykay (15,690 points)  
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